D&AD 2024
Here are my 2024 D&AD New Blood Awards submissions. I worked collaboratively to develop three unique campaigns, following the briefs to a T (tee? tea?).
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DUREX
The client asked for a campaign to help break down a specific barrier related to sexual freedom.
"It's stressful owning sex toys when you live with your parents"
From this insight, we developed Stealth Mode to help your sex toys hide in plain sight.
The client asked for a campaign to help break down a specific barrier related to sexual freedom.
"It's stressful owning sex toys when you live with your parents"
From this insight, we developed Stealth Mode to help your sex toys hide in plain sight.
O2
This brief wanted a disruptive campaign that would highlight O2's decoupled phone and tariff prices.
"Paying for something you already own is stupid"
We decided to drum up as much discourse as possible with our questions and redirect that energy toward the mobile phone industry.
This brief wanted a disruptive campaign that would highlight O2's decoupled phone and tariff prices.
"Paying for something you already own is stupid"
We decided to drum up as much discourse as possible with our questions and redirect that energy toward the mobile phone industry.
BUMBLE
For their 10th birthday, Bumble wanted to look to the future and have us imagine what might come next.
"At night, women feel safer together"
Despite being simple, we know double dates would be a great feature for a dating app aiming to empower women.
This video features a radio/Spotify ad we wrote and recorded. Listen below.
For their 10th birthday, Bumble wanted to look to the future and have us imagine what might come next.
"At night, women feel safer together"
Despite being simple, we know double dates would be a great feature for a dating app aiming to empower women.
This video features a radio/Spotify ad we wrote and recorded. Listen below.
